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How to track, test and retry server-side events

Web Updated Aug 2026

Meta Manager gives you an events screen to see what’s being sent, test an event end to end, read per-event logs, and retry anything that failed - so your tracking is observable, not a black box.

Step by step

  1. Open EventsWeb: Meta Manager → Events.
  2. Send a test eventUse Test to fire a sample event and confirm the whole path works before relying on it.
  3. Read the logsOpen an event’s logs to see the exact request/response and status.
  4. Retry failuresRetry a failed event; the retry queue also runs automatically on a schedule.

Reliability built in

Events are processed on a queue with retry/backoff, and failures are recovered by a scheduled retry - so a transient network or API issue doesn’t drop the event.

Without a token, events stay pending and the reason is logged - add the token in Settings and they send.

Frequently asked questions

Can I test my Meta events?

Yes. The Events screen lets you send a test event, read per-event logs, and retry any that failed. Failed events also retry automatically on a schedule.

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